Case Study: How a Luxury Dealership Won With Geofencing Marketing

Geofencinghelps reveal what is actually working and not working in driving traffic to your dealership Imagine a world where you can target consumers actively shopping and visiting other car dealerships. With geofencing marketing technology, now you can. Geofencing marketing allows for businesses to target their ads to people based on the physical places they go,…

Mobile Coupons Are About to Overtake Paper—Here’s How Retailers Can Capitalize on That

Paper coupons have been popular since first used by Coca-Cola to attract consumers in 1887. Now, over 130 years later, new research indicates that a significant shift in the use of discount coupons is occurring. It is a trend that, once reached, will likely be irreversible. Research conducted by CodeBroker indicates that mobile coupons are…