Who’s Mobile Banking in the US?

The Mobile Series l Infographic Author: Caroline Cakebread What Does Growth Look Like? This year, 115.6 million mobile phone users in the US will bank on mobile at least once per month, according to eMarketer estimates. Growth, however, will slow through the end of the forecasting period—from 6.6% by the end of 2018 to just 3%…

Systems In Asian Girls Uncovered

For many non-Asian folks, in search of Wok cookware not to mention ways to get them all might be a mystery. It’s not consequently complicated when you can actually imagine. For those who merely employ yourself, by using a smallish amount of period plus experience, it’ll come to be very simple to grasp any ways…

What is Geolocation and How is it Being Used in Targeting and Advertising?

Geolocation data is an essential parameter for creating an effective social advertising strategy. Location not only helps you figure out where your customer is but careful analysis of their visits and local searches can help you create relevant, personalized and targeted ads. This article discusses various Geolocation techniques that can be used for social advertising.…

Which mobile ad formats really catch the consumer’s eye?

Viewability is a prized metric, but it doesn’t tell the whole story. A new study used biometric technology to see what kinds of mobile ads really resonate. The average American checks their phone every 12 minutes and as a result, marketers spend billions of dollars a year on mobile ads. But how effective are those…

Why Programmatic Provides a Better Digital Marketing Landscape

Everyone loves to hate on digital advertising, but it is here to stay—and adoption is on the rise. We all like the idea of uninterrupted content consumption, but someone has to pay for everything we do on the internet. The endless hours spent on social media or consuming streaming content wouldn’t exist without the programmatic…

Why WiFi Marketing and Co-Work space is the Next Big Thing, says Kloudboxx

Ishika Giri – September 3, 2018 – Startup Stories Marketing – a term that is most utilized in recent times have gone multiple makeovers, from being direct, on-field marketing to digital marketing through various sources. Today at The Startup Journal, we are talking about Kloudboxx – a marketing automation platform that makes the most of social WiFi marketing for…

As ‘Near Me’ Searches Spread on Mobile, Consumers Trade Loyalty for Convenience

Location marketing is changing the way people shop in the real world, potentially decreasing the role loyalty plays in purchasing decisions as consumers prioritize convenience. According to the results of a new study commissioned by the location marketing platform Uberall, 82% of shoppers have done a “near me” search on their smartphones. The practice is even…