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Daily Archives: October 3, 2016

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Looking for Gay, Lesbian Consumers? Try Mobile Devices

#WiFi revenue, BetterAdNetwork Social Wifi, Mobile Advertising for IndustriesBy Stephen ArboleOctober 3, 2016

Digitas Study Shows LGBT Consumers Are Way Into Their Phones, Tablets Marketers have been wish-washy at best when deciding whether or not to target the LGBT population. Take Target, for example, which rolled out a number of product lines last year aimed at the segment, but in the past had stumbled over mixed-messages on its…

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